Garment Packaging
It pains me that garment packaging isn’t as celebrated as other forms of visual communication are. Distinguishing a brand, communicating the benefits, and establishing the expectations quickly and succinctly in a very small space is, in my opinion, an art form in itself.
With the help of Illustrator & Painter I created a pocket flasher that spoke for itself. Hard working and reliable.
Created in Illustrator with a distress effect made in Photoshop.
I not only designed the Pro Core logo, I came up with the name for this new line that was being pitched to Bass Pro.
For the GAS brand I designed a new logo for a more contemporary line. Created in Illustrator.
New look for an old brand. Inspired by motorcycle club brands. Created in Illustrator.
Updated an old brand with fun illustration, type & layout. Created in Illustrator from hand sketch.
For this spinoff brand I designed a new contemporary logo you would expect to see in hanging in higher end stores. Illustrator & Photoshop.
Designed logo, repeat pattern and hardware for a high end bag company. Illustrator & Photoshop.